Provides information on internet marketing, including reports, news items, statistics, articles, market projections and commentaries.Click on Advertising & Marketing > Ad Spending.
Consolidates statistical data from various sources to provide insights on industries, markets, and consumers. Try searching for "ad spending" and your industry or a specific company (i.e. "and spending" footwear, "ad spending" Starbucks).
Standard Directory of Advertisers
Provides an overview of US companies that spend at least $200,000 on advertising campaigns with details about their advertising expenditures. To access: click on Menu > All Sources and search for Standard Directory of Advertisers. Click on the three dots > Get Documents.
