Western Libraries

Marketing Group Report

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C.B. "Bud" Johnston Library
text: 226-777-3039
call: 519-661-3941

Industry Research

Below are some of our popular databases for finding industry reports.

Important industry information can also be found from industry associations. Information available often includes:

  • industry specific news and trends
  • statistics and research reports
  • legislation and regulations
  • profiles and member directories

Some associations restrict access of research reports to members only.

You can supplement these reports with information found in newspapers, magazines, and trade publications.

Resources for Finding Industry Reports

Searching for Industry Associations

Use Google or another search engine to search for associations relevant for your industry in your location. If you don't find a relevant industry association, try broadening your geographic area (e.g. from Ontario to Canada, or from Canada to the U.S. or international). If your industry is very specialized or new, look for associations for broader or similar industries. Try searching terms like industry association, industry group, trade group, or trade organization and the name of your topic.



Food and Drink

Health and Beauty

Home (Appliances, Furniture, Equipment, etc.)


Leisure (Hobbies, Sports, Exercise, Travel, etc.)




Resources for Finding News and Trade Publications