Food Management

With unique visual guides and models, and Lester Faigley's clear, accessible explanations, The Brief Pearson Handbook has established itself as the best-selling handbook to enter the market in eighteen years. This all-in-one handbook features excellent coverage of writing for different purposes, design and presentation, research and documentation, grammar and style, and writing for ESL students making it the ultimate resource for students.

Telling people about research is just as important as doing it. But many researchers, who, in all other respects, are competent scientists, are afraid of writing. They are wary of the unwritten rules, the unspoken dogma and the inexplicably complex style, all of which seem to pervade conventional thinking about scientific writing.

This book has been written to expose these phantoms as largely smoke and mirrors, and replace them with principles that make communicating research easier and encourage researchers to write confidently. It presents a way of thinking about writing that emulates the way good scientists think about research.

It concentrates on the structure of articles, rather than simply on grammar and syntax. So, it is an ideal reference for researchers preparing articles for scientific journals, posters, conference presentations, reviews and popular articles; for students preparing theses; and for researchers whose first language is not English.

The book that has taught millions of students to present their arguments as a response to what "they say" has been expanded to define as broadly as possible who's included in "they." Readings demonstrate the moves that matter in academic writing and represent a multitude of perspectives.